The May issue of Martha Stewart Living heralds the delightful introduction of a new, bold font in its well. I've posted examples below. To offset the boldness the art directors chose to make the letters transparent and to overlap them to create intimacy. They also chose to colour them in bright shades, playing up the theme of colour in this annual issue devoted to using colour in the garden, in cooking and in interior design. I have to say I quite like the effect: modern, impacting and fun.