Martha Loves her All Hallow's Eve!

Most of us are aware that Martha Stewart considers Halloween to be her favourite celebration. Every year she does it up tremendously: full costumes, decorations at home and at work, not to mention Halloween specials on her TV show, special issue magazines and numerous craft products to help us celebrate in style.

This year is no exception. In fact, Martha Stewart Living has vastly expanded its Halloween merchandising this year, with new partnerships and new products. A partnership with Grandin Road will bring an entirely new line of Halloween products to market, exclusive to the retailer: glittered skeletons, costumes for adults and children (including Martha's Glampire outfit!) and a number of labels, invitations, window silhouettes and pumpkin decorations. Both Macy's and Michael's will be rolling out new Halloween products this year, and even Flor will be offering spirited Martha Stewart carpet tiles in black and orange, decorated in spider-web patterns. Nearly every facet of the Martha Stewart brand will be engaging in the Halloween celebrations, from a new special issue magazine (see below) to a new Halloween workshop at Marthastewart.com.

I'm still in patio mode and enjoying the last weeks of summer's heat, and I'm breaking my own rule about the keeping the blog seasonally appropriate, but I wanted to foreshadow some of the Halloween goodies by Martha Stewart you'll be seeing in stores soon. I couldn't help myself!
I love these Mad Scientist wine labels, which come in a set of six, from Martha Stewart Crafts. The tree favour bags are delightfully spooky!

New, personalized invitations by Martha Stewart from Pingg. Choose a photo from the gallery and add your personal details.
This hanging skeleton from Martha Stewart Crafts is a steal for $6.99!
Macy's continues its partnership with Martha this fall and added some fun cookie boxes and a pumpkin carving kit to its roster.
New baking stencils from the Martha Stewart Collection at Macy's will enliven even the most deadly of cupcakes!
You may remember this silhouette from the cover of the October, 2005, issue of Martha Stewart Living magazine. It's now available at Grandin Road.These large, colourful, glittered chandeliers are made of cardboard and easily snap together for a striking effect, available at Grandin Road. This life-size glittered skeleton, previewed last October in Martha's magazine column, is also now available to buy in green, black or white. New this year from Flor is a line of Halloween-themed carpet tiles, to make the entrance to your home even more spooky to roaming trick-or-treaters.

Martha Stewart for 1-800-Flowers offers several new fall bouquets and wreaths, including the Jack-O-Lantern pumpkin patch bouquet.
More glittered chandeliers from Martha Stewart Crafts. And I love this Happy Halloween witch garland for just $5.99. The font is effectively vintage.

The tried-and-true crow silhouettes return to Martha Stewart Crafts this year. Skull pumpkin transfers provide an artistic alternative to messy carving.


Kirk said...

Thank so much for a preview of what's to come from Martha. I wish her website would post what new products are coming out to build anticipation. These look like some really great Halloween items. I'm going to see what Halloween items Michael's has and then place an order with Grandin Road. Thanks again for the update. Can't wait to see what's coming for Christmas!

Kate said...

I went to my local Michaels and all the items were there. So many things to choose from! I spent a little more than I was bargaining on and I am sure I will end up with more. Thanks for keeping us informed.