While we walked through the homes, I remember noticing all the details: the way the upstairs hallway curved, the placement of a window in an unusual but attractive spot in a bedroom, the grain in the wood of the mantel, and especially the way the house all came together to create a kind of flow and atmosphere. My mom would always ask me what I thought about the space, something that gave me so much pride. She cared what I thought. She asked how I would ‘do it differently’ or what the elements were that I found less than appealing. I enjoyed those Sunday mornings so much.
My favourite neighbourhood, without a doubt, was one called Amberwood, in a rural area of Ottawa called Stittsville. It was heavily wooded and had a very robust creek that ran through it. It was hilly and rocky with winding roads and large lots that backed onto bike paths and walking trails. Our neighbours, the Schiffers, had moved there and my mom and I became enthralled by the development and the houses the developer was building there.
The developer was German (Holitzner) and the quality of the houses was exquisite. They were sturdy and made of the best materials available. The houses were expensive, to be sure, but even as an 11 year-old I thought they were great value. (Did I mention that I was a weird child?)
I have not yet had the privilege of seeing one of Martha’s model homes in one of the ever-expanding Martha Stewart Communities in the United States, but I am very curious about them. I should state, for the sake of honesty, that these days I am not crazy about ‘new housing developments’ or ‘subdivisions’ as they are often clinically called. I see very few today that resemble the quality and attention to detail that was evident at Amberwood.
I think so much of North America’s landscape has been mistreated by developers who raze all the pleasant little hills and happy trees to the ground in order to create a flat-surfaced homage to sameness. Many of them do not preserve the integrity of the natural landscape at all and sacrifice beauty for the sake of space-saving.
Many parts of suburbia look the same to me: state to state, province to province, county to county. The roads are linear. The houses are square and boring and too-closely packed together on squished lots. The planting of trees is an afterthought. Character and uniqueness are lost in many instances.
Since I have not yet seen a Martha Stewart Community, nor toured any of the branded homes she and her team have designed, I can’t judge their effect. From what I’ve seen in photographs, the communities seem to be fairly typical of most American developments. This is not a criticism, really, just a bit of an indication that I was not overblown by what I saw of the exterior of the homes and the layout of the developments.
However, I have had a chance to look at the floor plans of many of the Martha Stewart homes, which are based on the designs of her own homes: Skylands, Katonah and Lily Pond. The plans have some very interesting features that I really like, which I’ll discuss below.
I admire Martha for taking on the KB Home partnership and designing these homes with them. I think it really does make sense, from a business perspective, for a housewares and lifestyle company to expand into the actual housing market itself. It gives Martha an opportunity to showcase some of the best features of her own homes and bring them, through affordable models, to the public.
I may just have to take a drive down to North Carolina with my mom some weekend and visit some of the model homes for old times’ sake!
Below are examples of the Martha Stewart homes designed in partnership with KB Home featuring elements that I like:





I didn't know about these communites! I think I like the Katonah. I like the Porch and the Tin Roof.
ReplyDeleteCarolyn
I think the first two images are photomontages. The trees are not there in reality.
ReplyDeleteI like the houses but Martha and KB Home should work on sustainable new urbanist developments that bring together the virtues of the MSLO brand.
The suburban housing industry had a negative impact on the American landscape and has no future.
I like your blog.
Can anyone find a copy of the floor plan for the lily pond and the Bedford? Onesilktaipan@gmail.com
ReplyDeleteCheck kb homes. They were the builder in Atlanta
ReplyDelete