The displays have been brilliantly designed by the team at MSLO. Using the letters of the alphabet, each of the 26 awnings features a lettered theme: A is for Alphabet Cookie Cutters, B is for Baking, C is for cutting boards...
The windows are sparsely designed in muted tones (so very Martha) and contain lusciously creative arrangements. The cutting boards on display, for instance, are all fish-shaped and appear to be swimming in a school; the stainless steel products are arranged into a chandelier shape and glisten beautifully under the lights.
On her Myspace page, Martha expresses jubilation and excitement about the collection, urging NYC visitors to simply stroll by the windows while they're in town for a better look. (They'll be up until September 18th.) She also thanks the staff at MSLO for creating such stunning displays, both inside and outside the store.
Seeing these store fronts makes me realize just how lovely it would be to have a stand-alone Martha Stewart store! Wouldn't that be something? The backdrop in the "B" window is a large newsletter that reads "The Cookie Gazette." I wouldn't mind subscribing!